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tagtoday
Official account of Trustworthy Accountability Group, a cross-industry program to create transparency and brand safety in the digital ad supply chain.
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B K Niederstrasser Sep 17
Honored to moderate a strong group of veteran digital advertising industry experts to talk about and in the influencer # space and tgfefgbw
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tagtoday Sep 17
TAG's Director of Policy & Programs, Bonnie Niederstrasser hosts today's panel: Protecting Your Reputation: Brand Transparency, Trust and Safety
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Rachel N Thomas Sep 12
Great brand safety panel with . CEO shared findings of new research that buying through TAG Certified Channels reduces ad fraud in Germany by 72%
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Nick Stringer Sep 12
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Nick Stringer Sep 12
Talking trust in digital advertising - specifically ad-supported with of with Peter Szyszko of White Bullet.
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Mike Zaneis Sep 12
Join in 1 hour in Conference Room D, Congress Hall to discuss brand safety
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Nick Stringer Sep 10
And there are still a few spaces left for the event at 11am CET on Thursday 12th September. Sign up at
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Nick Stringer Sep 10
On your way to ? In advance of event on 12 Sept, industry leaders answer questions about digital ad fraud
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B K Niederstrasser Sep 5
Join marketing industry leaders including and at summit on 9/17 in NYC to solve influencer fraud problem: Use my code SPEAKERVIP for $100 off your tkt:
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Nick Stringer Sep 4
Looking forward to catching up with people at . Don't forget to sign up and join panel - "Restoring Trust & Quality in Digital Advertising" at 11am CET 12 September.
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tagtoday Aug 29
TAG TODAY NEWSLETTER: New TAG/BSI Survey Shows Major Financial Risk from Brand Safety Failure; TAG Member Spotlight: Confiant; TAG IN THE NEWS -
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Rachel N Thomas Aug 20
"Advertising Next to Dangerous Content Can Affect Sales." True story, per survey findings from and (BSI).
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Rachel N Thomas Aug 20
"Consumers less likely to buy from ads on pirate sites, / survey finds" -
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Rachel N Thomas Aug 20
"Las agencias de medios, para otorgar el mayor valor a sus clientes, deben asegurar que sus estrategias se apeguen a los estándares de seguridad de marca."
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Nick Stringer Aug 16
The team will be at this year's . Get in touch to meet up & don't forget to sign up to our event to discuss trust & transparency in digital advertising on 12 Sept.
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Index Exchange Aug 15
As announced yesterday, we’re proud to be one of eight companies in the world to achieve the ‘TAG Platinum Status’ certification via . Read more about how we’re tackling consumer mistrust.
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Mobile Marketing Aug 13
The majority of consumers would stop buying products they purchase regularly if the products were advertised next to 'extreme' content, according to and research
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Mike Zaneis Aug 13
Survey: 90% of consumers tell brands to stay away from extreme, offensive content - Marketing Land. ⁦⁩ ⁦
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Mike Zaneis Aug 13
data shows what brands need to eliminate to save reputation:
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Rachel N Thomas Aug 13
“This drives home the real and measurable risk to a company’s bottom line from a preventable brand safety crisis." - of /
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