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Rory Sutherland
Vice Chairman, Ogilvy & Mather Group The Spectator's Wiki Man.
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Rory Sutherland retweeted
NassimNicholasTaleb Dec 9
Bitcoin: my answer to the repeated questions. No, there is NO way to properly short the bitcoin "bubble". Any strategy that doesn't entail options is nonergodic (subjected to blowup). Just as one couldn't rule out 5K, then 10K, one can't rule out 100K. Gabish?
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Rory Sutherland 15h
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Rory Sutherland retweeted
richard shotton Dec 8
The 11 pieces of data that everyone in marketing should know - excellent piece by worth 5 mins of any marketer's time HT
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Rory Sutherland Dec 8
Replying to @hangingnoodles
Good psych-hack for this.... make people book and pay for their journey in advance..... premeditation less offensive than wealth.
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Rory Sutherland Dec 8
Replying to @anthonyabdool
I think the Anglo world underrated him because we were bemused by the way the Francophone world thought he was Elvis.
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Rory Sutherland retweeted
Dave Thackeray Dec 7
"If you clamp down on frog-kissing, you don’t have much chance of finding a prince. This may explain why actuaries very rarely become rock stars." Extraordinary, . And explains why ended up with me.
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Rory Sutherland retweeted
Don Marti Dec 7
They're econ. about which brands are worth spending time checking out. All they have to say is "If test-driving our car was a waste of time for you, then it would have been a waste of money for us to buy TV time for this." cc
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Rory Sutherland Dec 8
Best of all you gave them the lifetime gift of ChromeOS.
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Rory Sutherland retweeted
George Cooper Dec 7
Arguably: 1- a United States of Europe (full fiscal union) is necessary to stabilise both the EU & Euro projects 2- it is politically impossible to form USE with UK as a constituent Therefore: Supporters of EU & EURO should also support a Brexit that allows both sides to progress
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Rory Sutherland retweeted
Jag Bhalla Dec 7
Not weird if you’re not Econ-contaminated. Public goods vs rich get special treatment ht
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Rory Sutherland retweeted
Koenfucius Dec 7
The weird psychology of road pricing: people are angrier at a toll for solo drivers than at a ban of solo drivers. HT cc
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Rory Sutherland retweeted
Namaste Dover Dec 7
Tweet the word We are open sunday 24th December from 5pm.
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Rory Sutherland retweeted
Petra De Roos Dec 7
If it has superpowers, it has to taste weird ;) example of psychology
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Rory Sutherland Dec 7
Replying to @RachelSYoung
Yes. Very much. Sometimes the forces are different but they are still there.
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Rory Sutherland retweeted
Michael Driver Dec 6
'give me $5bn to lose and I'll disrupt any industry' h/t
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Rory Sutherland Dec 6
Replying to @GarethWong
Belgium!
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Rory Sutherland retweeted
Ogilvy Change Dec 6
Do nudges have a shelf-life? We explore the impact of time, awareness, and scale on nudge effectiveness
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Rory Sutherland retweeted
Richard Walker Dec 5
My iPhone was stolen a couple weeks ago. Now it is in a forest in Senegal.
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Rory Sutherland Dec 6
Slightly baffled to find Johnny Hallyday biopics playing simultaneously on six TV channels in my hotel. Googled him and learned he died this morning. RIP.
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Rory Sutherland retweeted
Bo Hellberg Dec 5
The difference between targeting and signalling in media. has a similar distinction.
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