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Tom Capper Feb 27
I get why reporting on DA is so common - it's well understood. Clients expect it. But it makes no sense! We have absolutely zero reason to believe that Google attaches domain-level (as opposed to page-level) value to links.
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David Sottimano Feb 27
Replying to @THCapper @rjonesx
DA includes root linking domains in the calculation, and RLDs correlated well here: but, I don't think DA is as useful to predict rank changes as PA. This is confusing, so I'll just send out the bat signal ( cc )
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Tom Capper Feb 27
Replying to @dsottimano @rjonesx
Sure, but people report on getting "DA 50 links" etc. You can have a page with literally zero links pointing at it on a DA 50 site, and will that pass useful equity? No.
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Russ Jones
Well, their assumption is that eventually link equity will pass through internal links. However, I agree that it is stupid to use DA as a primary qualifier for where to get links.
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