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ObservePoint
Automated Tag Auditing for Web Analysts and Digital Marketers.
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ObservePoint Dec 14
Happy Holidays from the ObservePoint Family! We're thankful for another outstanding year thanks to our amazing employees and customers.
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ObservePoint Dec 14
This eBook outlines in 7 clear steps how to set up your website tagging strategy, including how to: Involve the appropriate business stakeholders, structure your documentation and ensure compliance with business requirements.
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ObservePoint Dec 14
See how used the "power of data analytics" in their elegant and compelling marketing campaign.
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ObservePoint Dec 13
Protect yourself against tagging errors by reading this eBook that teaches you how to: Plan out your tagging implementation, test data collection in pre-production environments and monitor tag performance for live sites.
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ObservePoint Dec 12
See how the inspiring Cydni Tetro has been excelling in the Utah tech scene while paving the way for the next generation of girls to take over.
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ObservePoint Dec 11
"Wharton research shows that 57% of marketers are incorrectly crunching the data and potentially getting the wrong answer." See how Marketers fall victim to faulty analytics practices that end up costing them time and money.
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ObservePoint Dec 10
"Tag governance solutions crawl your site on a set schedule, finding all instances of third- and first-party tags, and alert you to any broken, unauthorized or even missing technology."
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ObservePoint Dec 10
See Harvard Business Review's take on "Why Marketing Analytics Hasn't Lived Up to Its Promise." Discover solutions that will improve your data collection practices and your data-driven marketing strategies.
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ObservePoint Dec 7
Everyone makes machine learning sound so hands-off, but there’s some work you need to put in first. Learn 5 steps to prepare your data for machine learning.
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ObservePoint Dec 6
ObservePoint knows how to do employee birthday parties right! 🙌🍩Our amazing Office Managers always go above and beyond.
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ObservePoint Dec 6
Increase your brand trust by understanding 7 key views consumers have on their data thanks to Tealium's latest article.
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ObservePoint Dec 6
See Forrester's top 5 business insights and predictions for the tech industry in 2019. See where most organizations stand in their maturity process and what your organization should focus on for the coming year. You won't want to miss this valuable report.
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ObservePoint Dec 6
Replying to @napkyninc
Who doesn't want to save time and 💸! Great article.
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Napkyn Analytics Dec 6
The dirty truth nobody talks about as we build new means of measuring & taking action on digital analytics is that we tend to throw out the old as we produce the new. Here's how & where digital governance software can save you time & money
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ObservePoint Dec 5
Our eBook, "From Novice to Expert in 2.5 Seconds" is designed to help analysts, engineers and marketers with their efforts.
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ObservePoint Dec 5
See Tech Republic's top 10 universities and institutes that offer the best programs for professionals interested in a career in big data and analytics. You may be surprised by some of rankings.
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ObservePoint Dec 4
This blog post can serve as a guide that will help marketers, data scientists, engineers, & developers work together & take the steps needed to create a solid foundation that can support ML & AI initiatives.
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ObservePoint Dec 4
Replying to @alexgorna
You're welcome!
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Alexandre Gornatti Dec 3
Awesome!! Can't believe it! Thanks for helping us on our daily battle for data quality!
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ObservePoint Dec 3
Congratulations to for being our $1,000 sock contest winner! Thanks for showing us your ObservePoint pride by showing off your socks.
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