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Matt Barcomb
So I've been using a chart like this to help some clients see if their product and sales or marketing strategies are aligned...has anyone done something similar? I've only used it a few times now and am getting "we've never seen it this way before" which seems odd to me.
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Joshua J. Arnold Nov 19
Replying to @mattbarcomb
Everything other than green: 😱
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Joshua J. Arnold Nov 19
Replying to @mattbarcomb
Basically, if you really need to visualise this sort of behaviour then I’d suggest that you need to have a very serious discussion with your Sales team!
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Dave Nicolette Nov 19
Do the sales people know when they're selling red, orange, etc. or do they just say "yes" to anything they think they need to say "yes" to to close?
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Richard J Foster Nov 19
I'd say the majority of our projects are purple, yellow or orange. I'll definitely be seeing if we can do a visualization of this sort in the near future.
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Leon Sabarsky Nov 19
Replying to @mattbarcomb
I’ve done something similar, but not as pretty.
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Chris McClellan Nov 19
Replying to @mattbarcomb
This is an absolutely terrifying graph. Half? Half?!
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Matt Barcomb Nov 19
Replying to @Rubberduck203
This is an example chart...but honestly it seem not very dissimilar from a startup that is struggling to mature but still in product but needs to keep the lights on
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Matt Barcomb Nov 19
Replying to @joshuajames
indeed! and in fact this chart can be used exactly for that! and they tend to be quite positive discussions as they tend to be oriented about how to make sales' job easier, selling into markets that are more easily winnable!
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Matt Barcomb Nov 19
Replying to @joshuajames
I honestly don't have a huge problem with purple as long as it's worth it to take on the tech debt, and yellow is non optimal but is usually just a plannable reprioritization of market validated features, so I'm not super worried about it either
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Matt Barcomb Nov 19
If you're looking for help, I know a guy ;) Could also chat sometime about what kinds of follow ups usually come from this if needed.
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Matt Barcomb Nov 19
Replying to @Rubberduck203
and honestly, there are situations where I find the purpose and yellow fine...which takes it closer to 1/3 or 1/4 being problematic. but more importantly is the trend! it shows improvement!
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Matt Barcomb Nov 19
Replying to @LeonSabarsky
can you share an example of what you used? I'd love to explore permutations of this :)
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Michelle Marlborough Nov 19
As theoretically 1 of the people being helped. We do need to have some very serious conversations, and having a visual should really help.
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Michelle Marlborough Nov 19
And to be clear that isn’t our actual data :)
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Mustapha Nov 19
Replying to @mattbarcomb @lissijean
It's usually a mix of all colors. No? How does the sales team decide in which category a sale goes?
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Matt Barcomb Nov 19
Replying to @Spaleal @lissijean
Product and Sales should work together to define the /process/, but typically product leadership says what aspects are good to sell, or in tandem with dev can explain what can be sold with no/low cost. Committing to contracts with vapor features is scary territory.
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Matt Barcomb Nov 19
Replying to @Spaleal @lissijean
And, I guess in a mature org, I'd see red very infrequently and consider orange an anti-pattern...only if "deal desk" approved and only for some large biz value. But more than anything else, it should drive conversation about sales strategy or how well we know our customers.
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Richard J Foster Nov 19
That assumes the folk who should be asking for hope are willing to do so.... right now I'm not sure I'll even be able to get my hands on the data this vis would need. Don't worry. If I'm ever in the position to buy an hour or two of your time I won't be shy about doing so.
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Richard J Foster Nov 19
Replying to @mattbarcomb
LOL! That should have been asking for help, but it seems my phone had other ideas! (That, or the correction AI is far more sophisticated than I give it credit for. 🤣)
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