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Phillip Atiba Goff
I'm a psychologist of racism. is right. That calling someone racist is not persuasive is mostly irrelevant to why you do it.
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
2. The argument: "the science says calling the racist doesn't change their minds, so don't do it" is an absurd overreach...from the science!
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
3. The science says that it's not fun when people think bad things about you. That doesn't mean we shouldn't think bad things about people.
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
4. What it DOES mean is that, if you thought educating hearts and minds was the strategy for change, you are likely frustrated by the Left.
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
5. It ALSO means you need to update your strategy. Because the SCIENCE says that attitudes are a relatively WEAK predictor of behavior.
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
6. Norms and situations are far more powerful. And labeling racist behavior as racist...sets the norm that it's unacceptable.
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
7. That means there's good science to say that, sometimes, calling it racism helps reduce racism.
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Phillip Atiba Goff 1 Dec 16
Replying to @DrPhilGoff
8. Last point for now: science is NOT political strategy. People substituting one for the other, are being lazy, ignorant, or insincere.
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Gerald Givens Jr. 1 Dec 16
Replying to @DrPhilGoff
Brilliant analysis
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Phillip Atiba Goff 1 Dec 16
Replying to @geraldgivensjr
thank you!
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rebranding effort 19 May 18
Replying to @DrPhilGoff
but it's never been clear to me that that's the case
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Phillip Atiba Goff 19 May 18
Replying to @sasspizzazz
That’s because it ain’t!
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