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Ann Smarty Feb 19
Makes it much easier to understand! RT : A2 Lead gen questionnaires are effective because it’s the online equivalent of a conversation with a (good) salesman
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Stefan Debois Feb 19
A2 You ask a number of questions to your prospects and give back personalized recommendations based on the answers. It should be as close as possible to a face-to-face experience when you're buying something in a shop
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Janette Speyer 🥳🥳 Feb 12
I am stopping in a little late! How is everyone?
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Ann Smarty Feb 19
Which you probably should! RT Especially if you design your questionnaire with your conversation in mind!
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Stefan Debois Feb 19
A4 when creating a questionnaire, quiz or assessment, always make sure that: 1. You learn something about the respondents 2. The respondents learn something about you 3. The respondents learn something about themselves
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Stefan Debois Feb 19
A3 It requires a bit of practice, but luckely there are our assessment templates so you don't have to start form scratch!
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Stefan Debois Feb 19
A2 It's a win-win: It’s valuable for the prospect because you help him to discover his needs and a possible solution. And it’s valuable for you because you collect information that you can use for subsequent targeting.
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Stefan Debois Feb 19
A4 If you nurture through questionnaires, make sure that respondents learn something from the questionnaire which is also useful if they don’t buy your product.
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Viral Content Bee Feb 19
Q5 Please list some lead generation experts and books we need to follow and read to get better at collecting, nurturing and further converting leads...
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Ann Smarty Feb 12
so much YESSS for !
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Viral Content Bee Feb 12
Q2 What is content repurposing and how it works?
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Kristen Vaughn Feb 12
Replying to @manifestcon
Links are definitely important. I feel like this one is often overlooked!
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Ann Smarty Feb 12
Truth!!! RT Presentations make great quote-banners for social media!
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Stefan Debois Feb 19
A3 Example: say your domain is email marketing - if you have someone who is not familiar with email marketing (low maturity), you will not recommend him AI based personalization (high maturity); but rather tips to collect emails (low maturity)
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