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Ben Hindman
“[Event marketers] want to deliver the right experience to the right person at the right time,” - Ben Hindman CEO of Splash in the . (!!)
Technology was once used at big corporate events just to let you sign in or see the agenda. Now, it can record who you met, and for how long.
The New York Times The New York Times @nytimes
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Mike Massaro 12. ruj 2018.
Odgovor korisniku/ci @bennydotevents @nytimes
Well done my friend...keep rockin’ it & hope to see you soon!
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Carmel Coscia 5. lis 2018.
Odgovor korisniku/ci @bennydotevents @nytimes
This doesn't just apply to event marketers - demand gen (whether B2B or B2C) needs to meet audiences where they are, and provide meaningful, memorable experiences.
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