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Olga Andrienko
Head of Global Marketing at , share my own thoughts here. Love sports, cars, cats & cooking. Make the best cheesecake my friends have ever tasted
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Olga Andrienko May 11
great to hear, Andy! thanks for tuning in :) hope you're staying safe and healthy!
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Olga Andrienko Apr 11
Terrific data analysis from on and search trends!
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Olga Andrienko Apr 7
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Barry Schwartz Apr 7
Going live now with Live at Search Engine Land to discuss Google algorithm changes during COVID-19 and comments at - live with
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Sean Lane Apr 6
Learned a ton from about international expansion and keeping a marketing team agile while going through hypergrowth. Thanks Olga!
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Olga Andrienko Mar 27
Replying to @wesleetrout @semrush
Hi Weslee, we used market winners/losers only in the title, because this definition is common in the business context. In the text we have “Industries Who Have Suffered The Most”. Good point, though. Thanks for the comment, we'll give it some thought internally
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Olga Andrienko Mar 27
We used market winners/losers only in the title, because this definition is common in the business context. In the text we have "Industries Who Have Suffered The Most". Damaged/benefited - great suggestion, but not for a concise title. We'll give it some thought! 🙏
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Olga Andrienko Mar 26
Coronavirus Economic Impact Analysis of market winners and losers of COVID-19 based on search data and traffic analytics
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Olga Andrienko Mar 25
Replying to @semrush @anton_shulke
been an awesome chat and great to see so many familiar faces! stay safe everyone!❤️
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Olga Andrienko Mar 25
Replying to @semrush
A6. Newsletter is a must. Social media announcements should always include the tags of speakers and special guests
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Olga Andrienko Mar 25
A6. Ensure that you invest money into paid social media ads. Would be great to work with lookalike audiences, that would lower down the acquisition cost and ensure you have relevant audience on your webinar.
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Olga Andrienko Mar 25
A5: Online conference metrics: Leads % of new leads Attendance rate Views Average watching time
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Olga Andrienko Mar 25
Replying to @semrush @anton_shulke
A4: ke has created even more advanced setup where the host is also an opinion leader outside the company. I love it, but that requires a lot of effort and great connection with the audience of thought leaders
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Olga Andrienko Mar 25
A4: One host and one speaker is the most popular format. Not only in video, but in audio format too. Try inviting one main speaker and several guests for a panel discussion
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Olga Andrienko Mar 25
A4: If company has a spokesperson, you can host a webinar without external guests. But nobody wants to listen to one person forever, no matter how great they are. Bring in guests every once in a while
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Olga Andrienko Mar 25
A3: One not so obvious but very important point! Professional background. No kitchen mess, no bedroom - nothing personal in the background. Your online conference should feel professional.
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Olga Andrienko Mar 25
A3: Webinar essentials: Good light - people need to see the speaker HD camera - no pixelated images Invest in good microphone Ensure your guests also have all the necessary equipment and don’t be shy to check
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Olga Andrienko Mar 25
hi Kendra! we're chatting about the best platform to use for webinars
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Olga Andrienko Mar 25
Zoom’s traffic has increased by 10 million users since December
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Olga Andrienko Mar 25
A2: Depends on your goals. If you run webinars for lead gen, always go for software that ensures you get to engage your audiences, track their watching time, run polls. or
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