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Arlen Pettitt
Knowledge Development Manager at , helping you . All views are my own and not those of the Chamber | arlen.pettitt@neechamber.co.uk
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Arlen Pettitt Oct 11
New on the Knowledge Blog, from explains why collaboration is a powerful tool to help your business grow -
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Arlen Pettitt Oct 11
As a result of all this, / recommend mobile based, data driven and ideas led work to support brands, breed loyalty and reach consumers.
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
In uncertain times, consumers look to low cost luxury items - coffee, artisan food, make up (Estée Lauder called it the ‘Lipstick Effect’ after sales doubled following 9/11) - things to improve how they feel in an insecure world.
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
Traditional brand values are important in that climate - awareness, loyalty and trust - that’s what consumers are looking for.
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Arlen Pettitt Oct 11
The / research finds 65% worried about societal change, 67% worried about economic future - this causes stress, insecurity and worry. Emotional triggers are driving consumers - look, feel, safety, esteem - and generally slower consumer decisions.
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Arlen Pettitt Oct 11
Now from / talking about impact of uncertainty on consumer behaviour, following some research they’ve done.
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
We also asked how uncertainty had impacted planning - it had a negative impact on domestic sales and access to finance and investment. Some opportunity for exporters - perhaps capitalising on currency change resulting in cheaper exports.
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
We asked about uncertainty this time around - how confident are they predicting future performance. Service sector 85% had some or high confidence. Manufacturing a different picture - more than 25% said they had no or low confidence that their predictions were good.
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
We’ve had quite a low set of results in terms of investment recently - but some better news there in recent surveys...training investment well up, and plant investment has ticked up a little too (although still slow).
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
The strong story we’ve seen on employment in the region has started to fade - we’re no longer closing the gap to the national average. There’s been a plateau while the rest of the UK continues to make progress.
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Arlen Pettitt Oct 11
Replying to @NEEChamberArlen
We’ve seen domestic sales slightly up since last quarter, but a significant decline in export sales and forecast orders (lowest score since 2009), concerns about cashflow continue. Historically, cashflow concern is a strong indicator of poor economic performance on the horizon.
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Arlen Pettitt Oct 11
Replying to @NEEChamberJW
Our assistant director of policy starts things off - our latest QES covered businesses representing more than 18,000 employees, with 35% of those surveyed being exporting businesses.
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Arlen Pettitt Oct 11
All set up and everyone arriving for our Quarterly Economic Breakfast at - looking forward to hearing from , and
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Arlen Pettitt Oct 9
Some great trade press coverage of members as they use their annual conference to highlight the success of new technologies to track and manage energy usage.
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Arlen Pettitt retweeted
The Journal Business Oct 9
Worrying times: the region's export performance has plunged to its lowest level in 10 years, a survey shows.
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Arlen Pettitt Oct 9
Replying to @NEEChamber @PulsantUK
Great to have Chris Shields, Regional Director for Partners ’s Northern Region presenting this morning - talking about fear, leadership and barriers to innovation in business.
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Arlen Pettitt Oct 9
All set up ready for our knowledge event this morning with Partners on innovation through cloud technology - looking forward to seeing everyone.
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Arlen Pettitt Oct 8
Replying to @NEEChamberArlen
There's no doubt in my mind of the link between these kind of stories and falling investment, falling productivity and the weakening pound - as the British Chambers of Commerce said earlier, business concerns are rising and those are the results of continued uncertainty.
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Arlen Pettitt Oct 8
Replying to @NEEChamberArlen
An addendum to this thread - today's anonymous No. 10 briefing that a deal is now 'essentially impossible' after PM's call with Merkel is a perfect example - Gov monopoly of info, rapid, controversial, and a fairly clearly telegraphed piece of campaigning:
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Arlen Pettitt Oct 8
The impact of uncertainty - distraction, delayed investment, lack of domestic policy-making - productivity falls when we're already lagging 16% behind the G7 average. GDP growth, wage growth, inflation - all unsustainable if we can't fix productivity.
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