Twitter | Search | |
Alan Cooper
The main reason why agile methods are popular is because managers think it means doing things faster. 1
Reply Retweet Like More
Alan Cooper Nov 6
Replying to @MrAlanCooper
Classic, industrial-age management likes things to go faster because that means things cost less. 2
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
Agile, of course, has nothing to do with going faster. It’s reason for existence is to do things better. 3
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
Doing things better is hard. How do you know you’re better? You have to know what your goal is to know that, and that’s hard. 4
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
It’s just damn easy to say I shaved a month off of the schedule, but damn hard to say I made the product better. 5
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
One is hard, numerical data, while the other is touchy-feely sensitive stuff that seems dangerously close to an opinion. 6
Reply Retweet Like
New Product Dog Nov 6
Replying to @MrAlanCooper
Is this true?
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
You can see strong echoes of this thinking in the almost religious obeisance paid to “data” in contemporary design decisions. 7
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
In the industrial age, saving money was a hugely important lever that governed a company’s very existence. 8
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
In the post-industrial age, saving money has little or no effect on a company’s fortunes, yet that’s the only management most know. 9
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
I’m not advocating sloth or wasting money, but going fast down the wrong road won’t get you to your destination. 10
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
You see the problem? We don’t actually have business accounting metrics that reflect the realities of how modern tech products are built. 11
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
And VCs use too little cash as a lever for controlling entrepreneurs. Or, alternatively, they use too much cash for the same purpose. 12
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
Agile’s basic idea is that you learn by doing, so do a little bit, then stop and integrate what you have learned. Then repeat. 13
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
Only a simpleton would fixate on the “little bit” and extrapolate that into “faster.” 14
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
The only way to make better quality digital products in a corporate environment is to establish quality goals. Qualitylines. 15
Reply Retweet Like
Markus Andrezak Nov 6
Replying to @MrAlanCooper
Thread by on agile and effectiveness (cost savings) vs. effectiveness (doing right things, better)
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
If you set a time boundary, everyone will work to satisfy the deadline. Deadlines ALWAYS supersede qualitylines. 16
Reply Retweet Like
Markus Andrezak Nov 6
Sadly, that‘s my observation.
Reply Retweet Like
Alan Cooper Nov 6
Replying to @MrAlanCooper
IOW, your qualitylines will be a lie if you also have deadlines. 17
Reply Retweet Like