Twitter | Search | |
Julian Archer
passionate business-to-business marketeer
665
Tweets
177
Following
660
Followers
Tweets
Julian Archer retweeted
SiriusDecisions Dec 4
Selecting a ? Our session “CDPs: Panacea or Over-Hyped Pretender?” is for you. Join and at :
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Dec 4
Key issue: too often, events are planned and executed in isolation from broader campaign activity, leading to inefficient personnel effort and budget spent.
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Dec 4
Action items: 💡Set event goals across multiple program families 💡Ensure consistent & reliable data capture 💡Partner with 💡Leverage business intelligent tech 💡Align with marketing team
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Dec 4
poll: how well does your org capture metrics from multiple programs to justify event investment? 55% say: events are still seen as generation opportunities only
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Dec 4
poll: how disciplined is your org when describing event goals? 47% say: not very, we just focus on post-event lead capture
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Nov 28
What does a good stack have in common with pancakes? According to — a surprising amount. Join us at this December and learn more:
Reply Retweet Like
Julian Archer retweeted
Kerry Cunningham Nov 11
If you are a , it's likely your average buyer is a group of 5 people - not one. So, if those people all show up on your website this month, are you going to notice? If you don't know or the answer is no, you need this webinar.
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Nov 12
Join analysts and at for their session “CDPs: Data Management Panacea or Over-Hyped Pretender” where you’ll get a checklist of the business requirements you should consider when exploring CDP solutions:
Reply Retweet Like
Julian Archer Nov 5
Does marketing-sourced revenue still matter? Why are fewer orgs measuring it? via
Reply Retweet Like
Julian Archer Oct 31
. shares seven steps to confidence: a tried and tested approach to
Reply Retweet Like
Julian Archer retweeted
Megan Heuer Oct 24
We've got a can't-miss agenda at this year's TechX event. If you care about , and demand, analytics and generally optimizing your organization to win through tech innovation, you'll want to be here. Join us?
Reply Retweet Like
Julian Archer retweeted
Chuck Leddy Oct 22
Reply Retweet Like
Julian Archer Oct 10
and describe the Partner's Journey Phases at From offer thru investment to loyalty.
Reply Retweet Like
Julian Archer Oct 10
To drive loyalty, suppliers must establish transformation centres of excellence says
Reply Retweet Like
Julian Archer Oct 10
Support your partners in running customer advocacy programs says
Reply Retweet Like
Julian Archer Sep 25
Attending ? Paul Dolan explains why you should join the Asian engagement experience:
Reply Retweet Like
Julian Archer Sep 12
Reply Retweet Like
Julian Archer retweeted
InsightSquared Jul 31
If you missed 's sessions on how to drive your revenue engine at , you can watch the session recording now!
Reply Retweet Like
Julian Archer retweeted
SiriusDecisions Jul 22
Struggling with your program? details our proven four step process to strategic account planning in our blog:
Reply Retweet Like
Julian Archer retweeted
Brad Gillespie Jul 3
Attention Londoners! of will join us Thursday, 18 July at London County Hall to share his keynote, "40 Percent of Budget and What Do I Get: Event Success in the Digital Age." Seating is limited, inquire via your rep today!
Reply Retweet Like