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Charles Floate
British SEO. Coder. Gamer. Entrepreneur. Looking For Links? - or Looking To Learn? - (It's Free)
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Charles Floate 2h
Replying to @JamesHumbled
G are pretty good at understanding menu code, it shouldn't be an issue.
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Charles Floate 3h
Replying to @JamesHumbled
You mean are the other pages cannibalizing the lipstick keyword? I would use internal linking to make sure Google knows that page is the main lipstick page.
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Charles Floate 14h
Which was my original point.. So many people have been saying it's one side getting hit, when realistically, it's likely Google's machine learning algos shaping the way we see the world.
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Charles Floate 14h
Not at all, but I don't think it's down to Google inherently trying to manipulate things because they're not really a left wing organization.. They're a corporatist overreaching org that wants to dominate it's competition like all the major tech orgs have become.
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Charles Floate 14h
If that were the case then why does Bing and Yahoo also show a significantly lower number of pages too?
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Charles Floate 14h
The Mail is 3.35m site operator indexed pages. The Guardian is 16.5m and NYT is 10.5m - The Mail is the biggest right wing news site and isn't even a 1/3 of some of the big left wing sites.. With a lower overall word count as well.
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Charles Floate 14h
It's the same across every niche though.. Small sites lose whilst authority big corporate investment wins. The Sun has an average page length of well under 1,000 in a niche (news) that has developed long form online editorials & Google has tuned signals towards the lefts tactics
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Charles Floate 14h
I'm not saying there isn't any bias, because cooking machine learning into any algorithm requires human data input which will always be bias by the inputters. However I would still put a lot of it down to better online investment / people from an earlier date from the left.
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Charles Floate 14h
Left wing news sites tend to have longer form content than right wing sites.. We ran a lot of average word count tests against indexed pages and they were averaging 2x longer per page. I'm moderate.. Don't support either side. Just the side of SEO.
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Charles Floate 14h
NYT, Guardian, Independent etc.. are often 5x the size of there right wing competitors - Fox News, Daily Mail, Sun etc The right wing competitors seemingly use autogenerated internal linking vs manual (I'm guessing with auto recommendations) on the left sites etc
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Charles Floate retweeted
Tim Soulo 21h
Word of mouth is not a "marketing strategy." It is something that happens naturally if you invest enough blood, sweat and tears into building something truly awesome. If you don't get word of mouth - you're not working on your thing hard enough.
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Charles Floate 17h
Replying to @leestuart @sistrix
If you look into it, the size of the left wing sites is generally much larger and their SEO is better. Was thinking about doing a blog post on this.
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Charles Floate retweeted
ContentKing Jan 21
🔭 SEO in Focus w/ : Why Your SEO Process Needs To Be Agile! 👇
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Charles Floate retweeted
sistrix Jan 21
The UK's most popular newspapers By circulation 1 - Metro 2 - The Sun 3 - Daily Mail Online By Google search visibility 1 - The Guardian 2 - The Independent 2 - The Telegraph
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Charles Floate Jan 21
Replying to @seo_theory
The 00s called, they want MS paint back
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Charles Floate Jan 20
TF*IDF definitely works with non-ML SERPs.. We have done mass correlation tests on smaller MS (generally local) and seen massive results. The opposite can be said for larger SERPs that have ML/NLP algos running.
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Charles Floate Jan 20
Time to head back to Chiang Mai, Christmas in Europe is the best though!
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Charles Floate Jan 20
Please, stop using American date formats, it's too confusing!
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Charles Floate Jan 18
Replying to @chrisgreen87
Definitely, especially with a windows update and 2 screen delays :D Well done
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Charles Floate Jan 18
The only speaker I've seen use his phone for the entire presentation - 10/10
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