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CMO.com 3h
More than a third of CMOs said they plan to spend 21% to 50% of their budgets on brand experiences during the next several years. Here are 6 retailers that went experiential in 2018:
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CMO.com 4h
While online shopping started out slow earlier in the month, beginning this Veteran’s Day weekend we’ve seen it substantially pick up steam.
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Thomas Benner Nov 5
Here is how digital technology is disrupting the role of the CFO via . An organization’s ability to achieve a quantum leap in digital proficiency requires a different mindset and approach from CFOs. It’s more than a numbers game.
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CMO.com Nov 9
If you could improve one thing in your business, what would it be?
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CMO.com Nov 9
Technologies such as and will soon they'll be the norm across every industry. Check out how these brands are using the tech to deliver incredible :
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CMO.com Nov 8
Experiential marketing adds a buzz factor that gets consumers talking about old brands in new ways. Here are 6 retailers that went experiential in 2018.
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CMO.com Nov 8
An astonishing 86% of marketers used last year, with varying success. Here's how and are nailing it:
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CMO.com Nov 8
A digital-first, transformative journey is impressing 's employees, helping the company retain their brightest and best. See how:
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CMO.com Nov 8
In a world where personalisation is becoming the norm, great creative helps you stand above the rest. 7 ways to foster your team's creative potential:
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CMO.com Nov 7
The U.S. political landscape impacts global consumer behavior online. Here are the trends we are seeing:
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CMO.com Nov 7
Learn how a customer-centric approach turned LEGO into 2017's most powerful brand. will explain on the main stage to close today’s
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CMO.com Nov 7
If you're at today, make sure to swing by the booth.
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John Watton Nov 7
The early life of an AI algorithm. Starts off worse then doing nothing. Then...it learns...
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CMO.com Nov 7
Utilising personalisation was part of a service overhaul at Sky that has freed up more time for truly personal customer care. .
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CMO.com Nov 7
"Customers are diverse, vanilla is always wrong" - talks personalisation on a grand scale at .
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CMO.com Nov 7
Christian's advice to his staff; "all of you are part of this" .
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CMO.com Nov 7
"There are many reasons we wanted to go on a digital transformation journey, but it really starts with the customer" - Christian Barrou Thrane of on their journey. .
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CMO.com Nov 7
48% of companies across Europe say their data is stored in too many different systems. is at to tell us how can help.
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CMO.com Nov 7
is not just a fad, or a 'nice to have' as part of your business. Franck Attia, Managing Director Adobe Nordics, believes it's a milestone in technology that will fuel the next tech revolution.
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CMO.com Nov 7
Hej, Stockholm. We're looking forward to all the insight and opinion coming from the Ericsson Globe. Make sure to follow for all the latest conversation.
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