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Alternative Flooring
Be yourself, be alternative. Our modern mix of award-winning natural fibre and wool carpet, rugs and runners explores pattern, texture and colour.
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Alternative Flooring 13h
Let’s all make a difference together! Today is and we commit on making a difference and ensuring our stays healthy. Go Barefoot. Choose naturalness. Choose Wool.
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Alternative Flooring Apr 22
THE SELVEDGE WORLD FAIR How the stories of craft and cloth can bring us closer together. 'Textiles reflect history and the future of humanity' Take a look.
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Alternative Flooring Apr 22
Spreading the word to all textile lovers out there.
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Alternative Flooring Apr 21
Happy Easter to all the Alternative eggs out there! 🐰🐣💫
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Robin & Lucienne Day Apr 19
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Alternative Flooring Apr 19
Own a bit of , discover Authentic Lucienne collection created by Lucienne Day
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Campaign for Wool Apr 18
What’s the Difference? For we are highlighting the difference between synthetic and wool fibres. Acrylic, Nylon, Polyester fibres are all oil based plastics with high environmental impact to the planet unlike wool that biodegrades fully on the land and ocean. 💚🐑
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Alternative Flooring Apr 18
FOLLOW US ON INSTAGRAM Be inspired by us, follow us on Instagram
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Alternative Flooring Apr 17
Alternative’s Authentic Lucienne collection are true to designs. Be inspired, explore the collection in Pinterest
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Alternative Flooring Apr 16
MID-CENTURY MODERN LIVING “Build your interior around your passions. Start with your collections and cherished possessions says Keith and Mark aka . Inspiration is everywhere!
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Alternative Flooring Apr 15
See one of our Alternative collaborators, the weaver and textile artist Margo Selby at London Craft Week 2019.
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Alternative Flooring Apr 15
There’s a lot of components to consider and a bewildering set of decisions to make when styling a - but the guiding principles are , , with functional goods and the honest use of materials. Our Blog
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Alternative Flooring Apr 14
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Alternative Flooring Apr 14
: If you are curious about this design movement then look no further for mid-century personal insights and inspiration to . ‘MID-CENTURY MODERN LIVING: The Mini Moderns guide to pattern + style.’
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Campaign for Wool Apr 11
BREATHABLE: Wool has a large capacity to absorb moisture vapour (up to 30 per cent of its own weight) next to the skin, making it extremely breathable, & comfortable to wear in extremes & changes of temperature. Vote for your sheep:
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Campaign for Wool Apr 10
AIR QUALITY: When used in interior textiles such as carpets and upholstery, wool absorbs and locks away pollutants such as volatile organic carbons (VOCs) from the air more rapidly than other fibres. Vote for your favourite sheep at
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Campaign for Wool Apr 13
EASY CARE & STAIN RESISTANT: The protective outer layer on a wool fibre makes wool products resistant to staining. Many wool products can now be machine-washed & tumble dried, & carpets are easily refreshed & cleaned. Vote here -
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Alternative Flooring Apr 13
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Alternative Flooring Apr 13
style is great for small spaces or open-plan living. Invest in few iconic pieces and apply the design philosophy. Here’s how our Alternative Rug Stars did it. We love the string shelving!
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Alternative Flooring Apr 12
MID-CENTURY MODERN LIVING “Embrace pattern and colour. Don’t be scared, it won’t bite.” declare our dashing Alternative Rug Stars Mini Moderns. What’s your design mantra?
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