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Alice Hollis
I am a copywriter for consultancies in IT & tech, business & management, marketing & digital.
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Alice Hollis 6h
It is really sh*t and I'm sorry you had to go through that. But I know how you feel. I had an employer make my life hell while I waited 6months to exit the business. Before then I considered him a true friend - even invited him to my wedding.
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Alice Hollis 6h
Replying to @charlescommins @FHChat
Thank you! It made me so happy to write it!
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Alice Hollis 6h
Well that had to feel good!
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Alice Hollis 6h
Absolutely agree that there has to be a line. In my case, it was my fault. But if it was the client's fault I would definitely push back (I'd also be covered by our contract). If/when I've felt like the client isn't as invested in the relationship as me, it's time to walk away
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Alice Hollis 6h
Replying to @charlescommins @FHChat
The advice my sales mentor gave is to never discount but think what you could add to the offer to make it more appealing. For me (copywriter) it could be things like quick turnaround, briefing time included, an extra round of revisions, some advice, keyword analysis...
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Alice Hollis 7h
Is it a meeting without cake?!
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Alice Hollis 7h
Replying to @FHChat
I'm on the lookout for productivity hacks - in 2 weeks I start the nursery/school/work/home juggle and I need to make every minute count!
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Alice Hollis 7h
Good for you! Just imagine all the opportunities you could have missed out if you were busy working on that stuff. If clients don't pay what your worth, they don't value what you do.
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Alice Hollis 8h
I worked with a sales mentor recently and it was his advice. He's absolutely right - I spend hours tracking and analysing my data and benchmarking it against others to ensure my prices are fair. Why would I then wipe out all that by slashing prices?
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Alice Hollis 8h
Replying to @FHChat @procopywriters
A5: I've created all of mine, with the exception of my contract, which is based on one from
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Alice Hollis 8h
I had one project involving scope creep, which was completely my fault. I told the client as an FYI but honoured our agreed price, despite him insisting he'd pay for all my hours. It would be easy to take the money, but I wanted to show him I have integrity.
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Alice Hollis 8h
Replying to @FHChat @charlescommins
A4: experience. I know how long things take me to write, & because I time-track everything I know my quotes are accurate to within 15 minutes. I never discount. Never negotiate. I know my worth, & sticking to my pricing gives me better quality clients.
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Alice Hollis 8h
Marketing is all about content today. What better way to 'sell' yourself than by sharing the work you actually do?! And when you promote it though your 'tribe' (another incredible read by ) it's far more powerful than any advertising could ever be.
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Alice Hollis 8h
Replying to @FHChat @pwaring
Generally I don't pay to do marketing. Most of my promotional efforts are focused on content (unsurprisingly!) and networking on LinkedIn. (2/2)
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Alice Hollis 8h
Replying to @FHChat @pwaring
A3: I paid an SEO person to sort out my website, which has boosted my natural search rankings. I hosted an event at a co-working space - it was free, but I bought goodies to take - generated loads of leads, but all rubbish (1/2)
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Alice Hollis 8h
So excited! It's going to be the most exciting meeting ever - more exciting than my client meeting that was all about cake!!
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Alice Hollis 8h
Talk to - he is our wonderful leader!
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Alice Hollis 8h
Replying to @steviephil @FHChat
It's an excellent book.
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Alice Hollis 8h
Replying to @GaryImpetus @FHChat
love this!
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Alice Hollis 8h
Replying to @FHChat
A2: success is having the freedom to be a mummy to my gorgeous boys, while continuing with a work that I adore.
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